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This is a love story…

Helping people bring stories to life

I believe that everyone has a story and that the best person to tell your story is you. The good news is that storytelling is largely a process and what I will be sharing with you in my blogs is the science of storytelling. My ultimate goal is that you will be able to use this content to create your own stories and use them to connect with people in ways you never have imagined.

Making the connection…

How we make decisions

My wife has a pair of black high heel shoes and every time she wore them she would tell me what a fantastic buy they were, how she always gets compliments on them and that she can wear them for hours and they never hurt her feet. To me they are a nice pair of heels but I couldn’t understand why she kept justifying them to me. After the third or fourth time she did this I decided to Google Jimmy Choo… these were a very expensive pair of shoes!

A funny thing happened on the way to work…

Principles of story

I was taking the bus to work recently and sat next to a rather large guy who looked a little intimidating. I pulled out my iPad and headphones with the intention of surfing the newspaper and internet when this person randomly informed me a recent study found that personal devices like iPads were bad for people especially with ADHD and could worsen the problem.